The Trade Channel

Latest News and Thought Leadership for Builders ⌄

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New Year, New Trends! #KBTribeChat Travels to #IBS2020 to Discuss Home Building and Design Trends for 2020

Meeting the Needs of Today’s First-Time Home Buyers

Get Your Kitchen Ready for the Holidays – Whirlpool Corporation Hosts Holiday-themed KBTribeChat

4 Must-Haves for a Family-Friendly Home

4 Development and Design Considerations for Small Space Living

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Videos Just for Builders ⌄

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Trends of the Trade: Small Spaces. Big Performance.

Service Made Seamless: How Laundry Helps Homes Sell

Whirlpool Corporation: Support Fit for the Trade

Whirlpool Corporation: A Family of Brands for Every Home Build

Builders and the Connected Kitchen

Supporting Builders in a Connected Future

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Latest News and Thought Leadership for Distributors & Retailers ⌄

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4 Must-Haves for a Family-Friendly Home

4 Development and Design Considerations for Small Space Living

Trends of the Trade: Small Spaces. Big Performance.

3 Appliance Features that Boost Home Value

Whirlpool Corporation Named to 2019 Dow Jones Sustainability North America Index

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Videos Just for Distributors & Retailers ⌄

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Trends of the Trade: Small Spaces. Big Performance.

Kitchen Trends

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Latest News and Thought Leadership for Remodelers ⌄

See All News and Thought Leadership

New Year, New Trends! #KBTribeChat Travels to #IBS2020 to Discuss Home Building and Design Trends for 2020

Meeting the Needs of Today’s First-Time Home Buyers

Get Your Kitchen Ready for the Holidays – Whirlpool Corporation Hosts Holiday-themed KBTribeChat

4 Must-Haves for a Family-Friendly Home

4 Development and Design Considerations for Small Space Living

See All News and Thought Leadership

Videos Just for Remodelers ⌄

See All Videos

Trends of the Trade: Small Spaces. Big Performance.

“Super Kitchen” Environment

See All Videos

Latest News and Thought Leadership for Designers ⌄

See All News and Thought Leadership

New Year, New Trends! #KBTribeChat Travels to #IBS2020 to Discuss Home Building and Design Trends for 2020

Meeting the Needs of Today’s First-Time Home Buyers

Get Your Kitchen Ready for the Holidays – Whirlpool Corporation Hosts Holiday-themed KBTribeChat

4 Must-Haves for a Family-Friendly Home

Designing for Wellness in the Kitchen

See All News and Thought Leadership

Videos Just for Designers ⌄

See All Videos

Trends of the Trade: Small Spaces. Big Performance.

“Super Kitchen” Environment

Kitchen Trends

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Latest News and Thought Leadership for Architects ⌄

See All News and Thought Leadership

New Year, New Trends! #KBTribeChat Travels to #IBS2020 to Discuss Home Building and Design Trends for 2020

Meeting the Needs of Today’s First-Time Home Buyers

Get Your Kitchen Ready for the Holidays – Whirlpool Corporation Hosts Holiday-themed KBTribeChat

4 Must-Haves for a Family-Friendly Home

Designing for Wellness in the Kitchen

See All News and Thought Leadership

Videos Just for Architects ⌄

See All Videos

Trends of the Trade: Small Spaces. Big Performance.

“Super Kitchen” Environment

Kitchen Trends

See All Videos

Press Releases

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Whirlpool’s Yummly® Food Platform Introducing Smart Thermometer that Monitors and Alerts for Stress-Free, Precision Cooking

Whirlpool Corporation to Showcase Appliance Variety at IBS 2020

Dependable, Hardworking and Down to Chill: Maytag is 2019’s Sexiest Appliance Alive

Whirlpool Corporation to Provide Appliances to D.R. Horton Homeowners Across U.S.

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Upcoming Events

NAHB International Builders’ Show (IBS)

January 21-23, 2020
Las Vegas, NV

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