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The Trade Channel

Latest News and Thought Leadership for Builders ⌄

See All News and Thought Leadership

New KitchenAid Dishwashers to Provide More Room, Flexibility

Top 5 Kitchen Products in 2020

KitchenAid Named Sixth-Most Relevant Brand In 2019

Target Luxury Buyers with these 4 Home Features

5 Top Trends from IBS/KBIS 2020

See All News and Thought Leadership

Videos Just for Builders ⌄

Trends of the Trade: Small Spaces. Big Performance.

Service Made Seamless: How Laundry Helps Homes Sell

Whirlpool Corporation: Support Fit for the Trade

Whirlpool Corporation: A Family of Brands for Every Home Build

Builders and the Connected Kitchen

Supporting Builders in a Connected Future

Latest News and Thought Leadership for Distributors & Retailers ⌄

See All News and Thought Leadership

New KitchenAid Dishwashers to Provide More Room, Flexibility

Top 5 Kitchen Products in 2020

5 Top Trends from IBS/KBIS 2020

4 Must-Haves for a Family-Friendly Home

4 Development and Design Considerations for Small Space Living

See All News and Thought Leadership

Videos Just for Distributors & Retailers ⌄

Trends of the Trade: Small Spaces. Big Performance.

Kitchen Trends

Latest News and Thought Leadership for Remodelers ⌄

See All News and Thought Leadership

New KitchenAid Dishwashers to Provide More Room, Flexibility

Top 5 Kitchen Products in 2020

KitchenAid Named Sixth-Most Relevant Brand In 2019

Target Luxury Buyers with these 4 Home Features

5 Top Trends from IBS/KBIS 2020

See All News and Thought Leadership

Videos Just for Remodelers ⌄

Trends of the Trade: Small Spaces. Big Performance.

“Super Kitchen” Environment

Latest News and Thought Leadership for Designers ⌄

See All News and Thought Leadership

New KitchenAid Dishwashers to Provide More Room, Flexibility

Top 5 Kitchen Products in 2020

KitchenAid Named Sixth-Most Relevant Brand In 2019

Target Luxury Buyers with these 4 Home Features

5 Top Trends from IBS/KBIS 2020

See All News and Thought Leadership

Videos Just for Designers ⌄

Trends of the Trade: Small Spaces. Big Performance.

“Super Kitchen” Environment

Kitchen Trends

Latest News and Thought Leadership for Architects ⌄

See All News and Thought Leadership

New KitchenAid Dishwashers to Provide More Room, Flexibility

Top 5 Kitchen Products in 2020

KitchenAid Named Sixth-Most Relevant Brand In 2019

Target Luxury Buyers with these 4 Home Features

5 Top Trends from IBS/KBIS 2020

See All News and Thought Leadership

Videos Just for Architects ⌄

Trends of the Trade: Small Spaces. Big Performance.

“Super Kitchen” Environment

Kitchen Trends

Press Releases

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Create a Seamless Home Experience with Whirlpool Corporation Laundry Appliances; on Display at IBS 2020

Whirlpool’s Yummly® Food Platform Introducing Smart Thermometer that Monitors and Alerts for Stress-Free, Precision Cooking

Whirlpool Corporation to Showcase Appliance Variety at IBS 2020

Dependable, Hardworking and Down to Chill: Maytag is 2019’s Sexiest Appliance Alive

See All Press Releases

Upcoming Events

Housing Leadership Summit (HLS)

May 11-13, 2020
Laguna Niguel, CA

Pacific Coast Builders Conference (PCBC)

June 10-11, 2020
San Francisco, CA

Apartmentalize (NAA)

June 17-19, 2020
Boston, MA

Women in Residential Construction

September 23-25
San Diego, CA

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